It’s time to fix the damage our ads are doing
In days of old when I used to do things like judge advertising awards shows – just regional ones, mind you – I was amused at how often, in these markets, the Public Service categories were where my fellow judges would find their Best of Show candidates. As often as not, a giant-eyed puppy would find a forever-home in some Sterling-Hollowayesque-personify-the-dog voiceover sort of way, hearts would melt, and regional hardware would be awarded.
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